Hmm, I thought they were making money, otherwise they wouldn't have acquired some companies over the last couple of years. The article mentions they want to see if technology would help them in this arena, hope they get their "tech" to work well. Link: One of the biggest textbook publishers is tired of not making any money when you buy a used textbook — and wants to explore using NFTs to get a cut (msn.com)
They could explore lowering textbook prices so people don't feel the need to buy/sell used textbooks. But, no, they want to make things harder for everyone.
Speaking of NFT, Jack Dorsey tweet NFT once sold for $2.9 million, Now might fetch under $14,000. Twitter Inc. founder Jack Dorsey's first tweet was converted to a nonfungible token last year and sold for $2.9 million. Now, it may be resold for less than $14,000, a reflection of a maturing NFT market.