UMass Online = $100m in Revenue

Discussion in 'General Distance Learning Discussions' started by Gabe F., Aug 31, 2017.

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  1. Gabe F.

    Gabe F. Member

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    https://www.insidehighered.com/digital-learning/article/2017/08/30/umass-online-surpasses-100-million-annual-revenue-enrollment

    UMass is certainly a quiet giant in the online learning landscape.
     
  2. decimon

    decimon Active Member

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    Good ratings draw students.
     
  3. Bruce

    Bruce Moderator

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    The legitimacy of a state university system is a very powerful sales tool. While I'm biased (although I've never taken an online class through UMass, my M.A. was in-seat), I think any state university system could have the same success if they employed similar sales & advertising strategies.
     

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