The story goes that when Willie Sutton was asked "Why do you rob banks?" he answered, "Because that's where the money is." A similar answer might be given if you asked British DL universities why they market to Asia. https://thepienews.com/news/singapore-top-studying-full-uk-online-degrees/
The money . . . and the need. A very high percentage of well-qualified applicants are not admitted to the overcrowded universities in their own countries. John Bear Head of Marketing, Willie Sutton University